Categories
Zen in the Big City
Zen in the Big City

 Are you one of those people who is always looking for a source of calm and energy in the raging city? Maybe you meditate in the morning? Do you try to turn off your phone at least half an hour before you go to sleep? Relaxing tired muscles under a hot shower and applying an oil to moisturize and soothe your skin?

Your secret of attraction
Your secret of attraction

 Do you want to make business contacts easily, find new friends, or meet your soul mate? We'll tell you how to take control and discover your secret to attraction. Understand what you want Fairy tales don't end with a wedding and the vague phrase "and they lived happily ever after."

Your own perfumer how to mix fragrances?
Your own perfumer how to mix fragrances?

 The trend of layering fragrances has taken over the perfume world. Why wear one when you can mix a few and create your own, unique scent? We break down the trendy technique and tell you how to get the perfume of your dreams. Before we get started, let's define:

Your fragrance - your rules! Meet the All or Nothing collection
Your fragrance - your rules! Meet the All or Nothing collection

 Applying a fragrance can be a real sensual experience, highlighting your character and making you stand out from the crowd. Don't settle for less and learn how to replicate the trendy perfume technique with the new All or Nothing collection. Every woman wants to feel her uniqueness, and that means freedom.

Your favorite Oriflame lip balm since 1980
Your favorite Oriflame lip balm since 1980

 Since appearing in our makeup bags, a special emollient has saved countless dry, chapped lips. We often talk about novelty products - it's time to pay attention to a legend. Here are five reasons why Tender Care makes our heart skip a beat. A special emollient loves your lips...

You're a brand how to pump up your beauty-blob
You're a brand how to pump up your beauty-blob

 Professional shots and publications according to a strict plan do not equal millions of likes and worldwide fame. Microbloggers are more trusted than million-dollar stars. Get in on the trend and start building a personal brand that will increase your income!

You need this novelty every day
You need this novelty every day

 Dry skin, wrinkles, pigmentation? I think we know what skin care step you're missing. The secret ingredient You've been thinking of yourself as a skincare expert for a while now, applying complex care, spoiling it with masks, and never going out in the sun without SPF.

Yes and no the rules of life with matte lipstick on the lips
Yes and no the rules of life with matte lipstick on the lips

 It dries, it rolls off, it pulls down your lips - complain girls who could not fall in love with matte lipstick in spite of trends and social media. In fact, you just need to learn how to apply it correctly. Follow our tips and enjoy the fashion revolution in your makeup.

Wonderful change
Wonderful change

 Actress Irina Gorbacheva talks about the baton of good deeds, providence and why it is important to talk about charity. Today there are many foundations, and you can make a donation in two clicks. How important do you think it is to get personally involved in good causes?

With love for nature all about the new Love Natu facial series
With love for nature all about the new Love Natu facial series

 The updated Love Nature face products will not only please you with cool texture, pleasant smell and natural composition, but also help to save our planet. Eco-friendly packaging Love Nature bottles and caps are made from 40% post-consumer recycled plastic to help conserve water and energy used to make them, reduce your carbon footprint, and cut down on litter.

With love for nature 5 green beauty trains
With love for nature 5 green beauty trains

 The giants of the global beauty industry are increasingly thinking about how to save the planet, and we're no exception. Learn more about five eco-friendly trends and follow them with Oriflame. BIODEGRADABLE FORMULAS. The trend for eco-friendly packaging has a logical progression - manufacturers are paying more and more attention not only to the bottles, but also to the formulas.

Wishlist 10 places worth visiting
Wishlist 10 places worth visiting

 Where do you dream of going? Let's guess: Paris, Milan, London, Maldives? We know all about typical travel destinations from programs and glossy magazines: no wonder they are the first ones that come to mind. We'll help complete the list: read about our favorite travel cities, get inspired, and act!

Wishing and GIVING health!
Wishing and GIVING health!

 Find out how to choose a gift for your loved ones in Oriflame's Wellness line. Judging by the number of days in the calendar that are listed as holidays (for the record, there are more than 250 days a year), we love celebrating. Family and professional, national and religious, folk and international - in this list of holidays, the New Year can be singled out as a separate block for several reasons.

Winter update 10 ideas with Tatiana Rybakovo
Winter update 10 ideas with Tatiana Rybakovo

 Winter is a time when you can hide in warm clothes and crawl under a plaid blanket with a mug of tea and a cozy TV series, but at the same time it is a period when we can help ourselves to prepare for the next season, improve our health, develop the intellect, deal with the figure and beauty.

Winter Nail Care Guide
Winter Nail Care Guide

 You may never have thought about it, but temperature changes and frosts don't go unnoticed for your nails. So what can you do to keep your nails strong and healthy during this difficult time? We have the answers to that question. Respect hydration Yes, we know it may seem obvious.

Why we love lip balms 5 reasons
Why we love lip balms 5 reasons

 : In winter they should be in every jacket and purse, on the desk, in the kitchen and in the bathroom... Everywhere! Balms make our lips soft and smooth and make us a little happier ourselves. Read on and find out why! Reason 1: Balms help keep your lips healthy The skin on your lips cracks when its protective barrier weakens.

Why night cream is important
Why night cream is important

 You probably know that incorporating night cream into your daily skincare routine is a must, but do you know why? We asked David Jameson, our expert, Oriflame's Science and Product Communications Manager, to tell us everything you need to know about night cream.

Why it's more profitable to work for yourself
Why it's more profitable to work for yourself

 Many people dream of owning their own business, but only a few dare. If you are among the first, we know how you feel. And we know how to inspire you to follow your dreams. Don't believe it? Read the article! 1. YOU CAN DO WHAT YOU WANT TO DO Are you tired of sitting in an office, executives and having to account for every step you take?

Why does makeup roll off?
Why does makeup roll off?

 Remember the little lint that inexorably covers your favorite cashmere sweater? The same thing sometimes happens with cosmetics on our skin - both grooming and makeup. You apply it - and it rolls off right under your fingers. Why does this happen and what can you do?

Why do you need supplements?
Why do you need supplements?

 Many vitamins, minerals and nutrients simply can't be obtained in sufficient amounts every day with food - learn how to make up the balance. Let's be honest: We don't follow the rules of healthy eating every day. Supplements can help make up for vitamin and mineral deficiencies - for example, if you don't have enough oily fish on the menu, Omega-3 capsules can help fill your daily quota.

Why do we need Wellness products?
Why do we need Wellness products?

 Age, activity level, lifestyle, health status - there are many factors that affect the amount and composition of your daily menu. Find out how to pump it up with Wellness products! In today's world, eating right is a real challenge. No one has time to prepare healthy meals and take them with them:

Why do we love the iconic blushes in Giordani Gold balls?
Why do we love the iconic blushes in Giordani Gold balls?

 We all want to look like we've just come back from the spa. A healthy glow that instantly makes us look fresh and younger is now available even on cloudy days. Blush balloons, a couple of brush strokes, and your makeup is ready! Discover why we love Giordani Gold cult product so much and what treasures are hidden in a small round jar.

What's the best sunscreen?
What's the best sunscreen?

 Use our cheat sheet of must-have sunscreen ingredients and easily choose a product you can rely on. SPF (Sun Protective Factor) - Sun protection factor. The higher the SPF, the longer and more protection the product provides. It is advisable to refresh your sunscreen every two hours, especially at the beach since its properties are weakened by reactions with the skin, mechanical action and contact with water.

What? Where? Why? New Beauty Accessories Review
What? Where? Why? New Beauty Accessories Review

 Just a few years ago, beauty accessories seemed something exotic and incomprehensible, and their effectiveness raised questions. But today, beauticians are already widely advising their clients to use "smart" devices for face, hair and body. This will help increase the effect of professional procedures and maintain the results longer after visiting the specialist.

What to wear 3 accessory trends for fall 2020
What to wear 3 accessory trends for fall 2020

 We've chosen three top trends that everyone should try this fall - choose and experiment! Punk Rock Punk is back in action! Don't be afraid to be bright and reveal your rebellious nature - and let all eyes turn only to you. Accessories in the style of punk easy to combine with different images:

What to get for March 8 in 2020?
What to get for March 8 in 2020?

 Her day is her rules. Make breakfast in bed, make plans for the evening - and give her what she dreams of most. And we'll help make the right choice! For the mysterious, sensual and luxurious You've known her for a long time, but she's still a mystery to you.

What oils are useful?
What oils are useful?

 We tell you how natural oils and fatty acids help keep your body healthy and take care of your skin inside and out. OILS AND SKINCARE If your skin looks dull and tired, it needs extra repair and protection. The causes can be complex, from environmental damage to stress.

What is the essence of the Wellness-ABW approach?
What is the essence of the Wellness-ABW approach?

 Everything from the rhythm of life and moods to the changing seasons makes it difficult to keep a balance. Today you eat nothing but salad, and tomorrow you will irresistibly crave a burger. Every new day is unpredictable, but our goal is the same: to feel healthy and full of energy.

What is NovAge ProCeuticals
What is NovAge ProCeuticals

 Sometimes just one skin care product can completely change the condition and appearance of your skin. NovAge ProCeuticals is an entire line of effective products that address specific skin concerns and achieve visible results. Learn more about how they work!

Wellness in the name of science and health
Wellness in the name of science and health

 Today we're talking about the Igeles Research Center, the place where scientists, nutritionists, and Oriflame experts work together to create products for health and beauty. A world-renowned expert in cardiac and lung resuscitation and transplantology, Stig Sten, MD, professor of cardiac surgery at Lund University, Sweden, and founder of the Igeles Research Center, specializes in nutrition and its impact on health.

Wellness for your immune system
Wellness for your immune system

 Bacteria and viruses are constantly trying to enter the human body, but the body has its own defense system: immunity. Learn how to help your immune system and strengthen its defenses. Immunity is a very complex system and its strength depends on many factors.

Weekend in Paris 7 ideas for two
Weekend in Paris 7 ideas for two

 What can you do for a weekend in the most romantic city in the world? Read our guide and make your weekend plans! Simply get together and go to Paris with Oriflame! Try the new Eclatamour or EclatToujours fragrance and get a chance to win a weekend trip to Paris for two and other prizes.

Wash your hands right!
Wash your hands right!

 The World Health Organization says that normal hand washing is one of the surest ways to protect against infection. Simple rules of hygiene will help you stay healthy. Read our instructions, repeat them and take care of yourself. How does soap protect against bacteria?

Warm Lamp Light How Gadgets Affect Health and Beauty
Warm Lamp Light How Gadgets Affect Health and Beauty

 Laptops, smartphones, iPads and other gadgets we use every day have a bad reputation. They say blue radiation negatively affects our health and well-being. Says who? Let's break it down. 1. THEY'RE EVERYWHERE. It's not just your cell phone, tablet, TV or computer that emits blue light.

Video beauty lessons shine so shine!
Video beauty lessons shine so shine!

 A moisturizing foundation, eyebrow mascara and mascara are the foundation of makeup with an emphasis on beautiful skin. An eye pencil and cream highlighter will refresh your face, and a shimmery lipstick will add a festive touch. Fill up your makeup bag and try out some fancy makeup.

Video beauty lesson New Year poppies
Video beauty lesson New Year poppies

 There's not much time left until the big night of the year. What image to choose to celebrate at the fancy party? We've got the solution - watch and repeat! Stay in touch and stay tuned for the latest Oriflame news. undefined undefined undefined undefined

Video beauty lesson makeup in 5 minutes
Video beauty lesson makeup in 5 minutes

 Five minutes, five minutes - when it's not the lyrics to a famous New Year's Eve song, but your makeup time, it's easy to get confused. Tone, lips or eyes? We'll show you how to get it all done! Stay tuned for the latest Oriflame news. undefined undefined

Video beauty lesson glowing skin
Video beauty lesson glowing skin

 The best image at all times is healthy and beautiful skin. You can achieve that result with proper care, nutrition, and sleep. Well, or with a few beauty products and a few minutes. Watch the video and learn the techniques! Love to read? Keep the step-by-step guide.

Valentine's Day
Valentine's Day

 Choosing the perfect surprise for your significant other is easier than it sounds - just ask the right questions. We know how to inspire you! What is she dreaming about? Her passport has run out of blank pages, she wants to see all the wonders of the world and is living out of her suitcases?

Unmasking preparation for an important event in two weeks
Unmasking preparation for an important event in two weeks

 Every girl wants to celebrate the New Year fully armed. In order to avoid having to take off your personal protective mask and hide behind a carnival mask during the whole holiday, pay attention to facial care. Follow our December calendar of beauty rituals and admire your beautiful and radiant skin on New Year's Eve.

Uncomplicated lifestyle 3 habits for every day
Uncomplicated lifestyle 3 habits for every day

 You don't have to strictly limit your food and exercise every day to make your lifestyle healthier. Here's a step-by-step look at how to implement healthy habits every day. Habits are essentially just an action we perform without thinking about it, on automaticity.

Two winners
Two winners

 In February 2018 Oriflame held a contest, the winner of which was to become the heroine of the summer advertising campaign. As a result, we received 800 applications, but we chose not one, but two winners at once. Touching stories, rich inner world and dreams of the girls sound in unison with Oriflame's values.

Twenty-Four Hours by Albina and Irek Khafizovs
Twenty-Four Hours by Albina and Irek Khafizovs

 Albina and Irek Khafizov's family is used to giving 100% - a successful business, four children, their own home and frequent travels, but they also manage to find time for themselves and their pleasures. "Our morning starts at 7:30 - the whole family gathers in the kitchen and prepares breakfast.

Trends 2019 three looks for spring
Trends 2019 three looks for spring

 Find out how to diversify your style with accessories from the new collection. 1. BOHO IN A NEW WAY For all the lovers of unusual shapes and combinations: a bright mix of trends, materials and colors. The actual boho style combined with minimalism will definitely make you stand out from the crowd and will help to bring back the slight summer carelessness.

Transformers the main summer trend in accessories
Transformers the main summer trend in accessories

 Upgrade your closet while saving closet space and money is easy! Let's focus on versatility. Whether you're on the beach or in town, create different looks with Oriflame's summer accessories collection. CREATE MEMORIES. When the sea is only a dream, go to a pool party, park or stroll around the city at night.

Top products for men's care
Top products for men's care

 Men's skin needs care just as much as a woman's. Find out what every man should have in his cosmetic bag. Advice from Olympic rowing champion Yuri Postrigay. Stay in touch and follow Oriflame's latest news. undefined undefined undefined undefined undefined

Top 10 women's fragrances according to Oriflame.ru readers
Top 10 women's fragrances according to Oriflame.ru readers

 We've studied the customer reviews on the site and selected the fragrances that have gathered the most reviews and received the highest ratings. Hurry and see if your favorite is among them! 10. Women's Collection Innocent White Lilac Eau de toilette The composition captures the time when spring replaces summer and lilacs bloom in the streets.

To the eyes choosing sunglasses according to the shape of your face
To the eyes choosing sunglasses according to the shape of your face

 Round or oval, square or heart-shaped - whatever shape your face is, we can help you choose cool glasses for this summer. 1. OVAL FACE You're in luck! This face shape is practically everything: square glasses, aviators, as well as trendy Wayfarers and cat-eye glasses.

To be a lady or to tempt
To be a lady or to tempt

 The old "either/or" rules don't work anymore - you don't have to choose! You can be an angel and a rebel at the same time. Your superpower is in the new THE ONE Colour Stylist Ultimate 5-in-1 Ultra Cream Lipstick. Be different, with the 6 perfect shades from subtle nude to bold red.

Three variations of makeup with pink lipstick
Three variations of makeup with pink lipstick

 How to wear pink lipstick to be on trend? The modern way is to apply lipstick not only on the lips, but also a thin layer on the cheeks, temples and in the crease of the eyelid with your fingers. Makeup looks harmonious and fresh when the same pink shade is used on different parts of the face.

Three simple exercises for working out anywhere
Three simple exercises for working out anywhere

 More than half a year has passed since January. It's a good time to fulfill your New Year's promises! We have prepared for you a short course of happy life: three simple and effective exercises for working out at home, at the cottage or in a hotel. 1.

Three options for New Year's makeup
Three options for New Year's makeup

 For stylized photo shoots or evening events, you can break the rule of "one accent" and, for example, add bright lips to the classic Smokey Ice technique. But the same sense of balance remains, and if we talk about accents, we mean not only the saturation of colors in the eye or lip makeup, but also the combination of shades.

Three New Year's make-up options
Three New Year's make-up options

 For stylized photo shoots or evening events, you can break the rule of "one accent" and, for example, add bright lips to the classic Smokey Ice technique. But the same sense of balance remains, and if we talk about accents, we mean not only the saturation of colors in the eye or lip makeup, but also the combination of shades.

Three Families, Three Holidays
Three Families, Three Holidays

 New Year is a magical time when families unite, meet a new stage of life together, fulfill dreams and become closer. We asked three Oriflame leaders how they plan to celebrate the year 2020 - read the interview and feel the New Year mood! What New Year's traditions do you have in your family?

Three different looks with mascara
Three different looks with mascara

 There's always one mascara in your makeup bag, and you're still looking for the right one? Why choose! All you need is mascara for different makeup looks: just put together a collection for all occasions. You can never have too much mascara! Is there only one mascara in your makeup bag during winter and summer?

Three classic looks for men by Roman Snow White
Three classic looks for men by Roman Snow White

 The Eclat line includes a premium fragrance for men, Eclat Style, a true embodiment of French elegance. Oriflame's official stylist tells you how to create images in classic style for all occasions and complete with the right details - including fragrance.

Thinking good thoughts how to set yourself up for the
Thinking good thoughts how to set yourself up for the

 How do successful people think? What helps them change life for the better? The answer: the habit of thinking positive. But how to tune in to a positive, if you're a pessimist, or just got up with the wrong foot? We explain in five steps. Stay in touch and stay tuned for the latest Oriflame news.

Thick and strong how to strengthen your hair
Thick and strong how to strengthen your hair

 In the springtime, our hair is particularly vulnerable: temperature fluctuations, vitamin deficiency and seasonal changes in the body lead to increased hair breakage and hair loss. Find out how to strengthen your hair with the HairX Anti-Hair Loss product line.

They trusted their feelings and chose with their heart how Oriflame fragrances were tested blindly
They trusted their feelings and chose with their heart how Oriflame fragrances were tested blindly

 What does choosing a fragrance mean to you? It must be a painstaking process based on feelings, emotions and memories. When giving preference to a particular perfume, we often imagine ourselves in a certain environment or image. We decided to find out how different Oriflame's portfolio fragrances are from luxury brands.

There's a gift in the family
There's a gift in the family

 We know you love your loved ones with all your heart, even though they're a gift! This year you can quickly and easily choose the perfect surprises for each of them. The family is made up of very different and such bright personalities. One never grows up in any way, another chooses only naturalness, a third is fascinated by the latest science, and someone wants more likes to selfies.

The world's oceans are in danger how to help?
The world's oceans are in danger how to help?

 No step is too small to save our planet. Learn three simple ways to help the world's oceans that are available to each of us. COME OUT FOR A CLEANUP DAY Pick a body of water near your home and take charge of it: now that part of the big water will be in perfect order!

The well-deserved success of Giordani Gold
The well-deserved success of Giordani Gold

 Giordani Gold celebrates its anniversary! The brand celebrates its 45th anniversary. Its history began in 1976 with a single women's perfume. Today Giordani Gold is a wide collection of products which give thousands of girls around the world the beauty and confidence every day.

The sun burst into chat everything you wanted to know about SPF in the summer of 2022
The sun burst into chat everything you wanted to know about SPF in the summer of 2022

 SPF is a key factor in summer self-care. Excess UV rays negatively affect the skin, and then special sunscreens are used to protect it. Let's find out what SPF is and how to use sunscreens correctly. SPF (Sun Protection Factor) is a factor of protection against ultraviolet radiation (UV).

The skin care guide all about NovA ingredients
The skin care guide all about NovA ingredients

 We tell and show you how to choose a care product depending on the requirements of your skin and age changes. Age: 25+ Problem: Dullness, enlarged pores and the first expression lines WHAT DOES IT DO? Series: NovAge True Perfection Products: cleansing gel, toner, eye cream, serum, day and night cream.

The secret of perfect red lips
The secret of perfect red lips

 Classic red on the lips regularly returns to the catwalks and does not lose its relevance. We will tell you how to make makeup with bright lipstick flawless. 1. Preparing . Makeup will hold up best on prepared lips. Start by exfoliating. You can make a homemade lip scrub by mixing honey and some sugar, and even massage your lips with a regular toothbrush.

The secret ingredient for beautiful skin Niacinamide
The secret ingredient for beautiful skin Niacinamide

 Niacinamide is dictating trends! This versatile skincare ingredient has long been on the radar, but only recently has it gotten the attention it deserves. So what is this vitamin so good for, how does it take care of your skin, and in what products is it best found?

The Sea Inside Sea Calcium for the Beauty of Your Smile
The Sea Inside Sea Calcium for the Beauty of Your Smile

 Even when the sea is far away, a piece of it takes care of the health and beauty of your smile. We tell you how regular intake of complex "Sea calcium and vitamin D" helps to strengthen your teeth. Each tablet of Sea Calcium and Vitamin D complex includes a patented complex Aquamin™, a natural source of calcium from the sea, which additionally contains more than 70 additional trace elements (250 mg of calcium) and vitamin D (5 micrograms) for optimal absorption.

The Scrub Guide 5 Ways to Care for Your Skin Without Harming the Environment
The Scrub Guide 5 Ways to Care for Your Skin Without Harming the Environment

 We tell you how your choice of skincare products can affect the future of the earth. CHOOSING TO GO WITH NATURE You don't have to harm the environment to keep your skin looking and feeling good. Did you know that 200 tons of plastic floats in the ocean?

The rules of shades in makeup
The rules of shades in makeup

 Galina Ilyina, Oriflame's official makeup artist, tells us how to plan your makeup so that all the shades in it blend together harmoniously. What's your accent? In Lipstick and shadow combinations, it's best to avoid color similarity. If the lips are painted a rich and bright shade, the eye makeup is better to do in a restrained and calm range.

The power of the spirit 7 facts about how scents control us
The power of the spirit 7 facts about how scents control us

 Evoke the right emotions, create a first impression and attract our other half - what else can fragrance do? 1. When we smell a scent, its molecules enter the pituitary gland, a gland in the brain that is also responsible for the production of hormones.

The power of sound how the new SkinPro S works
The power of sound how the new SkinPro S works

 Elon Musk is preparing to conquer Mars, cars can be charged from the wall outlet, and skin care can be done with... sound or, more precisely, sound technology. No, this is not fiction - meet the updated SkinPro Sonic! WHAT'S THE HIP? Giving: sound technology at 12,600 vibrations per minute.

The post-New Year's detox myths and reality
The post-New Year's detox myths and reality

  undefined undefined undefined undefined undefined undefined undefined undefined undefined undefined undefined undefined undefined undefined undefined undefined undefined undefined undefined undefined undefined undefined undefined undefined undefined

The perfect gift for him
The perfect gift for him

 Men don't always have the time (and desire) to take care of themselves. Give him this care! And we'll suggest a few options on how to give it to him. SKIN CARING What could be more important to the modern man than success? The answer may surprise many:

The Perfect Couple Romance in Wellness Style
The Perfect Couple Romance in Wellness Style

 How to build a strong family and successful business, stay in love like on the first day and take care of each other? Oriflame's business partners share their stories in honor of Valentine's Day! Tell us, how did you two meet? Alena: Ivan and I met at a mutual friend's place and almost immediately I realized that this was my man.

THE ONE Everlasting Sync the tone that adapts to you
THE ONE Everlasting Sync the tone that adapts to you

 Meet the updated line of THE ONE Stockholm makeup and the first novelty - the smart foundation which adapts to the skin's needs and creates the effect of fresh makeup all day long. A real guest from the future in your makeup bag! Just yesterday, we were regularly changing our foundation with the seasons, textures and skin needs in mind.

The ONE Beauty Award How it Happened
The ONE Beauty Award How it Happened

 2,000 events all over Russia, thousands of guests and about 1,500 makeup artists - the first award for makeup artists organized by Oriflame was an event of grand scale. Let's look back at how the contest took place and honor the winners. The ONE Beauty Award was a really large scale selection of the best Russian makeup artists.

The new SkinPro Sonic three super properties
The new SkinPro Sonic three super properties

 The updated SkinPro Sonic works for three, which means it replaces three products and provides three skincare treatments at once. Intrigued? See here. 1. CLEANSING Cleansing with SkinPro Sonic is so much more effective than cleansing alone. Judge for yourself:

The most unusual project
The most unusual project

 On the set of a special edition of the Beauty Book in Warsaw, we met actress Irina Gorbacheva and talked about age stereotypes, integrity of character and real beauty. And of course, about the anti-casting project. Irina, you starred in the Anticasting project commercial, gave a big interview for the beauty book, and wrote about the campaign on social media.

The matte lipstick you've been dreaming of
The matte lipstick you've been dreaming of

 The trend for lips with a velvet finish has been going strong for a few years now-and as long as we've been searching for the perfect matte lipstick that doesn't dry out, doesn't smudge, and takes care of our lips. And it seems that it really is possible!

The main trends of summer 2020 in accessories
The main trends of summer 2020 in accessories

 Oriflame official stylist Roman Snow White tells what accessories to wear this summer. 1. Sporty chic Sporty clothes have long since entered our everyday closet, and the trend for sporty styles is still going strong. Complete the look with the right accessories to balance it out and make it appropriate everywhere, from a walk to a party.

The legendary 5-in-1 mascara it's back!
The legendary 5-in-1 mascara it's back!

 More volume, length, separation, curl and care - Oriflame's #1 mascara is better than ever. Meet the renewed THE ONE WonderLash, the ultimate mascara mascara godmother! The legendary WonderLash is Oriflame's most versatile mascara product. It allows you to create any effect, from natural to dramatic, suits almost everyone thanks to the special and very convenient brush, has two versions of the formula (classic and waterproof).

The holiday is coming to us how to create a New Year's mood?
The holiday is coming to us how to create a New Year's mood?

 The cold outside, the rush at work, the longing in your soul - the last weeks of the year rarely feel like a Christmas fairy tale. Take the holiday cheer into your own hands with our great tips and tricks! 1. ENJOY THE COMFORTS OF HOME. Start at home.

The Great Voyage
The Great Voyage

 Wellness products help you set world records even when you're over 60, as Vasily Bochkarev, eight-time marathon swimmer and Oriflame partner, proves on his own example. When did you start to actively participate in sports? From my early childhood I was a very active boy.

The Great Combinator Learning to Wear Transformer Accessories
The Great Combinator Learning to Wear Transformer Accessories

 This fall, we're offering a new approach to the seasonal closet. You don't have to spend a lot of money on clothes to be different every day - invest in a basic set and change the look with transformer accessories. 1. CARRY ALL MY OWN. Let's start with handbags-you only need three for all occasions.

The future has arrived. Skin care to drink!
The future has arrived. Skin care to drink!

 World showbiz stars talk mysteriously about "beauty drinks," scientists develop innovative formulas, and we follow the rapid development of a major skin care trend. Beauty begins from within - this is the formula for radiant skin of the future. And it has come together with a novelty Wellness!

The food that makes us happy
The food that makes us happy

 Bright seasonal vegetables, fruits and berries are in themselves a positive mood, rich in vitamins and minerals. But that's not all, food can also affect us at the brain level: it can improve our mood, increase our concentration and even give us a feeling of happiness and peace of mind.

The first signs of aging recognize and prevent!
The first signs of aging recognize and prevent!

 As we age our skin changes, so do its needs. That's why it's so important to choose the right skin care products so you can effectively manage and prevent the first signs of aging. THE SIGN OF AGING: DEHYDRATION What happens In your early 20s, your skin is smooth, firm and radiantly youthful.

The eco-friendly choice solid shampoo
The eco-friendly choice solid shampoo

 Did you know that shampoo comes in hard? Get ready to discover a new hair care product. If you think hard shampoo is just a regular soap for your hair, it's time to say goodbye to that misconception. In 2018, the solid shampoo market totaled 10.2 million, and it's easy to see why it continues to grow.

The basics of winter beauty vitamins E and B3
The basics of winter beauty vitamins E and B3

 Less sun, drastic temperature changes and dryness indoors can take a toll on your skin. That's why it's so important to give it the nutrition it needs. Here are two vitamins we stock up on to help our skin beat the winter moping! 1. Vitamin E What it does:

The amazing oud 5 facts about the most fashionable perfume note
The amazing oud 5 facts about the most fashionable perfume note

 In the world of perfumery, oud is one of the most expensive and ambiguous ingredients: it is either loved or hated. We decided to find out what it is. A LITTLE HISTORY Oud is mentioned in the Quran and the Old Testament, the tales of Sinbad, and in Ayurveda recipes.

The age of your skin what won't the mirror tell you?
The age of your skin what won't the mirror tell you?

 Between 20 and 30 your skin looks youthful and firm, and minor imperfections and signs of fatigue can easily be concealed with makeup - do you agree? Take your time to answer and read our article. There are processes you can't see in the mirror. Your skin is already aging - even if you don't know it yet.

The 5 most common mistakes in men's grooming
The 5 most common mistakes in men's grooming

 A comprehensive skincare routine can work wonders. The main thing is to know the rules and not to make mistakes. Or to know what they are. Here are five of the most common. 1. NOT USING MOISTURIZER. From the weather to shaving, everything has an impact on your skin.

The 5 Most Asked Questions About Skin Care
The 5 Most Asked Questions About Skin Care

 Does my skin type change over time? Which is more important - cleansing or moisturizing? Can I use oily skin products if I have dry skin? We asked these and other burning questions to Susanna Fabri, director of the Oriflame Skin Research Institute, to find out.

Tested NovAge Men shaving products
Tested NovAge Men shaving products

 A privilege, a meditation, a ritual for real men. Shaving is more than a simple grooming step. Oriflame introduces new technologies for comfortable shaving in the NovAge Men range. Flawlessly smooth skin, stubble or a beard - stay true to yourself or easily change your style with new NovAge Men products.

Tested Giordani Gold Metamorphosis Tone
Tested Giordani Gold Metamorphosis Tone

 Oriflame has the first foundation with an innovative texture: it changes from creamy to powdery on contact with your skin. Powder, matte wipes, makeup corrections during the day and worrying about your face's shine is a thing of the past. Persistent matte coverage all day long!

Test yourself how do you choose your shower gel?
Test yourself how do you choose your shower gel?

 Attractive design, pleasant fragrance - you have to take it! That's how we usually buy shower gel. But is it suitable for our skin? We'll show you some examples. DRY SKIN Is your skin so dry that it sometimes feels like sandpaper? Instead of using your regular shower gel, try using a shower cream, as it's softer and soap-free.

Teen Mom's Choice The Updated Pure Skin Series
Teen Mom's Choice The Updated Pure Skin Series

 How do I convince my child to take care of their skin from a young age? How do you choose the right product to help cope with young skin problems? We asked Oriflame partners and mothers of beautiful daughters and this is what we found out. Olga, you have three beautiful daughters - how different are they?

Tatyana Rybakova became the official wellness expert of Oriflame
Tatyana Rybakova became the official wellness expert of Oriflame

 An expert and author of educational projects on healthy nutrition, weight loss and psychology, a TV presenter, a blogger and a presenter of master classes all over the world - meet Tatiana Rybakova in Oriflame team! Tanya has more than 257 000 followers on her Instagram:

Targeting products how to incorporate them into your care program?
Targeting products how to incorporate them into your care program?

 Have you ever noticed that your skin care routine no longer meets your skin's needs? Your skin's condition may change with age or the seasons, but that's no reason to give up on your favorite products. You can do something about it by adding targeted products to your daily skincare routine for specific needs in the here and now.

Tanya Rybakova 10 healthy habits for energy
Tanya Rybakova 10 healthy habits for energy

 It's not easy to stay energized and replenished when you're at home. Our official wellness expert knows what to do! Watch this exclusive video for Oriflame and find out how to boost your energy in 10 easy steps. Keep a checklist of healthy habits and try to follow it every day!

Take it and Write it How to Change Your Life with a Pen and a Notebook
Take it and Write it How to Change Your Life with a Pen and a Notebook

 An ordinary notebook can do you and your business more good than a laptop and a smartphone. Don't believe it? Try these three writing practices, and you'll be able to solve pressing problems, find extraordinary ideas, and identify the limitations that keep you from achieving better results.

Sweets are allowed! Oriflame's most gourmet beauty products
Sweets are allowed! Oriflame's most gourmet beauty products

 We all have cravings for something sweet once in a while. Imagine being able to satisfy that craving without unhealthy snacking - how does that sound? Here's what we think sounds great! Gourmet fragrances are trending, and it's not just for perfumes.

Swedish Makeup Trends with Maria Luzinskaya
Swedish Makeup Trends with Maria Luzinskaya

 The official makeup artist of THE ONE Stockholm in Russia tells about the main makeup trends for Swedish girls. Try three new looks! Bold Arrows For special evening outings Swedish girls often choose arrows. This season arrows can be not only strict and minimalistic, but also double and fancy.

Swedish lifestyle healthy habits for every day
Swedish lifestyle healthy habits for every day

 Year after year, Swedes are recognized as one of the happiest nations in the world. They stoically endure the cold and dark eight months of the year and boast enviable health, strong immunity and high energy levels. Watch and learn! Local foods. Swedes choose seasonal foods because they are so much healthier.

Swedish berry superstars
Swedish berry superstars

 Sweden gave the world not only ABBA, Avicii and Alicia Vikander: it is world famous for its superstar berries, which are rich in nutrients. Real superfoods for your skin! Blueberries Blueberries grow in the wild and are ready to reveal their health benefits to anyone willing to explore the endless Swedish forests, picking little berries one by one - trust me, their taste and health benefits are worth it!

Swedish beauty meet the new packaging of Wellness products
Swedish beauty meet the new packaging of Wellness products

 What inspired the designers to create the new packaging for Wellness products and what do Swedish buildings have to do with it? Cornelia Greco, senior manager for packaging design at Oriflame, tells us. 1. NOT JUST FOR BEAUTY. The guiding principles of modern Swedish design are visual and stylistic simplicity and a perfect balance of form and function.

Summer, music, beauty Oriflame at VK Fest
Summer, music, beauty Oriflame at VK Fest

 From July 20 to 21 Oriflame took part in one of the biggest festivals of this summer. About 100,000 people attended the VK Fest in St. Petersburg, and the broadcast was broadcast all over the country. How did we manage to surprise our guests? For two days on the shore of the Gulf of Finland in a large open-air park there was an atmosphere of beauty, healthy lifestyle, fashion and good music.

Summer makeup arrows for the most daring + monomac video guide
Summer makeup arrows for the most daring + monomac video guide

 OnColour is a story about color, convenience, and modernity. What could be more on-trend than a cool makeup tool that solves several problems at once or replaces several products at once? The new multifunctional 3-in-1 OnColour pencil is just such a tool:

Summer Makeup Arrows for the Boldest + Mono Makeup Video Guide
Summer Makeup Arrows for the Boldest + Mono Makeup Video Guide

 Applying oils to our hair may seem counterintuitive: after all, we wash our hair to get rid of greasiness! But here's the miracle: instead of messing up the hair, leaving greasy residue, oils restore the hair, making it soft and smooth. That's why they are so loved and appreciated by experts around the world!

Summer in style 5 images with the new collection of accessories
Summer in style 5 images with the new collection of accessories

 On the beach, in the city or at a party - your closet is ready for any summer adventure! TO THE BEACH Look the part with style: Pack the perfect beach bag for relaxing by the pool or on the beach. The Beach Bag includes everything you need - from a book to a lipstick bar - in a handy beach bag and makeup bag.

Summer Beauty Hits
Summer Beauty Hits

 The season of heat, sea, tanning cream and beach parties is at an end. Here's our hit list of products you just have to try while summer is still here. Which ones will make your personal beauty playlist? Summer look in 5 minutes. Disco, vinyl or classic?

Stylish hairstyles for a special occasion
Stylish hairstyles for a special occasion

 You can do it yourself! Watch this video and style your hair in style to complement your look, without the need to spend time and money at the salon. Meet our new HairX StyleSmart styling solution that takes care of your hair and makes styling easy and fun, and lasts.

Step by step Manicure with ombré effect
Step by step Manicure with ombré effect

 The ombré trend has been around for a few seasons now. This manicure only seems difficult to perform - follow our instructions, and you're sure to succeed! 1. APPLY THE BASE COLOR. Start with the base, which will make the gradient look even brighter:

Stay in shape without leaving home!
Stay in shape without leaving home!

 We are against quick fixes and in favor of small steps that help you stay in shape easily and harmoniously all year round. How to balance your diet with nutritional supplements and take care of your figure and health. Keep it simple and follow the simple rules:

Spring Trends 2021 with Norrsken
Spring Trends 2021 with Norrsken

 Find out what your favorite premium jewelry brand has prepared for the new season and how to diversify your style this spring. This new season Norrsken brand presents two collections at once: luxurious jewelry for festive events and stylish accessories with natural stones for every day.

Spring skin care 5 steps to glow
Spring skin care 5 steps to glow

 Find out how to combat major winter skin problems and what to add to your spring care for a glowing glow. It's the middle of February on the calendar. Most likely, it's still cold as winter in your city, and the real spring will not come until a month and a half later.

Spring makeup trends Lip focus
Spring makeup trends Lip focus

 Almost invisible makeup and a bright shade on the lips is probably the main spring combination on the world's catwalks. Here's how to replicate the trendy look with the new Giordani Gold Iconic Satin Lipstick. The perfect tone Start with a thin layer of foundation:

Spring hair care
Spring hair care

 : Goodbye split ends and dry hair! After a long winter season, hair can look weak and brittle. Discover the secrets of effective hair care and regeneration! What extra care do I need for my hair in spring? The first thing to do is to help the body with a healthy and varied diet, reduced stress and adequate sleep - this is especially important during a period of weakened immunity and depleted internal reserves.

Spring bouquet of wellness gifts
Spring bouquet of wellness gifts

 Find out how to put together the most spring gift for your loved ones on International Women's Day! International Women's Day has been celebrated for over a century. A sense of celebration is in the air since the first days of March: the number of stalls and flower stalls increases exponentially in the streets.

Sports and you 8 tips to increase the effectiveness of training
Sports and you 8 tips to increase the effectiveness of training

 Quantity does not mean quality. We've written eight tips for you that will help you exercise less often, but more effectively. 1. UNDERSTAND WHAT YOU WANT. There can be a whole world of difference between how you want to look and what you do to get there.

Spa care for the skin of the lips
Spa care for the skin of the lips

 It's a familiar situation - you put on lipstick, and it doesn't come on evenly. You wipe it off, put it on again, wipe it off again, sigh, and reach for your hygiene product. And you just want some color! We've put together a step-by-step guide to spa-care for your lip skin.

So natural it makes you want to eat it
So natural it makes you want to eat it

 Every updated Love Nature line now has not one, but two organic super ingredients. All for the beauty of your skin and with love for nature! Love Nature's new formulas are paraben-free and rinse-off products are biodegradable, with no silicones or plastic microspheres-all scrubbing particles are of natural origin only.

Skincare for the holiday season
Skincare for the holiday season

 New Year's Eve is coming up, and you probably want to look perfect at all the parties. The condition of your skin plays an important role in this. Follow these simple tips and shine like a star! TAKE CARE OF YOUR SKIN EVERY DAY. It's okay to relax a little during the holidays, and that's fine.

Skin health depends on pH - what's important to know?
Skin health depends on pH - what's important to know?

 A balanced acid-alkaline balance is key to healthy skin and good intimate hygiene. What is pH level, why you should not violate it and how to choose the right products? Our expert Lorna Daly answers. When the pH of our skin rises and falls dramatically, it can actually break down our natural defense mechanism by inhibiting the microbiome - the microorganisms that live on our skin and protect it.

Skin Care Guide for Moms
Skin Care Guide for Moms

 You can do it all. Build a career, raise kids, have time to see friends and family, and make time for family. Let us help you add skincare to that list as well, because a happy mom is a mom who makes time for herself. SKIN CARE VS. MAKEUP Often sleep and young children are incompatible concepts.

Skin care from scratch a step-by-step guide
Skin care from scratch a step-by-step guide

 Confused by the abundance of products and unable to choose what's right for you? Pump up your skincare routine in five easy steps! 1. Prepare . First, determine your skin type. Look at how soon after you wash your face your skin becomes shiny, for example, if it's almost immediately it's oily, or close to lunchtime it's probably normal.

Six makeup tips that everyone should know
Six makeup tips that everyone should know

 All women use mascara, and it would seem, what's so complicated? But we did ask makeup artists how they do it - and we learned a lot. Here are six tips that will take your relationship with mascara to the next level. Now is the perfect time to delve into the subject:

Shine on a million likes
Shine on a million likes

 The ONE line includes IlluSkin liquid highlighter, an indispensable product for creating a glowing skin effect in the style of Instagram stars. Oriflame beauty expert Galina Ilyina explains how to use the new product. THE ONE IlluSkin liquid highlighter is suitable even for those who are new to make-up.

Shaving without irritation in 5 steps
Shaving without irritation in 5 steps

 For years, you've been starting your day with a shave, making the usual moves and being confident that your technique is flawless. The new shaving products in your favorite skincare line are a great excuse to turn off autopilot and rethink your routine.

Shape of eyebrows by face type
Shape of eyebrows by face type

 Even if you didn't like geometry at school, eyebrow architecture is something you can do. I, Oriflame beauty expert Galina Ilyina, will help you determine your eyebrow shape, which will visually correct your facial features and make them more expressive.

Secrets of a star makeup artist Shaul Moalem and THE ONE Ultra Fix
Secrets of a star makeup artist Shaul Moalem and THE ONE Ultra Fix

 A celebrity makeup artist from Sweden shows how to create trendy makeup with a lip accent and the new THE ONE Colour Unlimited Ultra Fix super-resistant matte lipstick. Click on the picture to see all the products the makeup artist used to create the look:

Scent of happiness choose a fragrance for 2019 according to your zodiac sign
Scent of happiness choose a fragrance for 2019 according to your zodiac sign

 They say we choose the person we love by their scent. It's time to update your perfume closet for 2019 - find out which fragrance can bring good luck in love to your zodiac sign. Stay in touch and stay tuned for the latest Oriflame news. undefined undefined

Scandinavian Beauty Care, Makeup, Style
Scandinavian Beauty Care, Makeup, Style

 Scandinavian girls are famous for their holistic approach to beauty. They take care of their skin not only with makeup, they don't try to change their face with makeup, and they dress simply but stylishly. Intrigued? Find out what you should learn from Nordic beauties.

Say bonjour to spring!
Say bonjour to spring!

 It's time to change your fur hat for a beret, your Olivier for cheese and baguette, and a cold "hello" for a gentle "bonjour. We've found 5 ways to bring spring closer - and we're ready to share them with you! Start the French seasons with Oriflame: 1.

Save our skin. A Guide to Sun Protection
Save our skin. A Guide to Sun Protection

 How to choose the right product for protection, read labels and restore skin after sun exposure. SPF is primarily a temporary protection factor. The average person can be in the sun without protection for about 10 minutes. But if you apply a product with SPF 10, the time of safe stay will increase to 100 minutes, if SPF 30 - 300 minutes, etc.

Sanskrit for Beginners 7 uncomfortable questions
Sanskrit for Beginners 7 uncomfortable questions

 Sun protection and skincare go hand in hand. Just as your beauty closet is filled with all kinds of products, from creams to masks to scrubs, your sunscreen arsenal needs to be adapted to different situations, too. One product is not enough! How do you update your sun protection throughout the day?

Safe Sun Questions and Answers
Safe Sun Questions and Answers

 We asked the most popular summer skincare questions to Clara LaBerre, Senior Research Chemist at Oriflame. WHAT IS THE DIFFERENCE BETWEEN UVA- AND UVB-RAYS? Sunlight is made up of different wavelengths and purity. UVA rays are long wavelengths of ultraviolet radiation.

S-beauty, or Swedish beauty
S-beauty, or Swedish beauty

 The Scandinavian approach to beauty is gradually taking over the world. Glowing skin, perfect health, harmonious lifestyle and low stress levels - we have a lot to learn from the Nordic beauties. Try their beauty secrets for yourself! Skincare Scandinavian girls don't accept the 10-step Korean routine.

Round date Oriflame is 55 years old!
Round date Oriflame is 55 years old!

 In 2022, the Swedish-based company, Oriflame, celebrates its 55th birthday. The main milestones of the half-century history, from the idea of creation to the first victories and the innovative approach, we tell you in our article. It all began in 1967 in a small office in Stockholm where two brothers, Jonas and Robert af Joknicki, along with a friend, Bengt Hellstene, decided to launch their product.

Renewed Tender Care Even better, even more natural!
Renewed Tender Care Even better, even more natural!

 Your longtime favorite, Tender Care Special Softener, has been transformed! [...] undefined undefined undefined undefined undefined undefined undefined undefined undefined undefined undefined undefined undefined undefined undefined undefined undefined

Recipe Prebiotic berry smoothie
Recipe Prebiotic berry smoothie

 Do you know how much your gut health affects your immunity, your well-being, and even your appearance? If you support your microbiome with healthy - and tasty! - food, it will definitely say thank you. That's why we've come up with a prebiotic smoothie that will support the good bacteria in our gut - and surprise you with great taste.

Quick makeup for work
Quick makeup for work

 Even the strictest dress code has a place for color. Make a light accent on your eyes and lips, and have a coffee with your girlfriends after work: this makeup looks great in any light. Stay in touch and stay tuned for the latest Oriflame news. undefined

Question to the expert all about dietary fiber
Question to the expert all about dietary fiber

 When our diet lacks dietary fiber but is high in sugar and trans fats, the number of harmful bacteria in the gut increases and the number of beneficial bacteria decreases. Healthy eating expert Marlene Nordlander explains how this affects digestion and overall health.

Putting together a beginner's makeup bag
Putting together a beginner's makeup bag

 Mascara, lip balm and run - your story? Want to learn how to wear makeup but are lost in the variety of products and don't know where to start? We'll tell you how to accentuate any look with makeup without spending an hour or a fortune. Will you try?

Putting on lashes without a brush testing mascara with eyeliner effect
Putting on lashes without a brush testing mascara with eyeliner effect